Sharks - They REALLY need our help against ourselves

Every now and again you watch something that hits home, it strikes a chord, and you instantly feel saddened by the human race.

You ask yourself 'why', and then in that moment want to do something that helps, but then even that actionable thought is quickly lost to the quagmire of life. You just get left with the sickened insight of what goes on in the world, all of which gets silently swept under the carpet for a significant few to get rich.

This post is a rare one for this blog in that it isn't about marketing, or psychology, or TED Talks - It is about something else that I feel strongly about, and I believe this topic needs as much awareness as possible.

So to keep the blog consistent, let's just say this post is about 'Marketing' - that is driving awareness of Shark conservation and preventing them becoming extinct. We MUST do something, and I am starting right now with this post.

Surfing in a dress 'doitinadress' - The Dress, the pics and the results

So, as most of my friends know, about 50 of us dressed up in school dresses on Saturday 6th October and attempted to surf some pretty big swell in Bondi, all in the name of raising money for a good cause.

The cause:
To send girls/women to school in Sierra Leone so that an education will prevent them from bad things.

Surfing in a Dress - #doitinadress

There are many great people out there in the wide wide world, doing great causes for other great people. The problem however, is often a lot of great people do not get much of a chance to be great, or even normal. Things that you and I may take for granted, things that we probably deem as normal, things as simple as an education are to many just a dream. Unfortunately not achieving this 'dream' can have devastating consequences. 

Well this is where OneGirl comes in and their fantastic annual campaign called 'Do it in a Dress'.

In their own words, this is what they do: 'At One Girl, we focus on empowering women and girls so that they can create and lead change in their communities. We believe that education and economic empowerment are vital when it comes to tackling the issues that women and girls face in Sierra Leone.

I think this is a great cause, managed by people who really care care, and do it in their own time for no other reason than they want to help great people be great.